What is Latex Foam and why isn't it widely used?

Latex foam is a type of foam designed to outlast traditional spring mattresses. It can be made using natural or synthetic (manmade) ingredients.

There are 3 different types of Latex foam:
  1) 100% natural latex

  Natural latex foam is processed Hevea milk (rubber tree sap). It's rare to find 100% natural latex in brand name mattresses since it's expensive and durable, lasting 15+ years. Big box companies will usually only include 1 - 2 inches of 100% natural latex on top so they can promote the mattress as “natural”. In reality, the bed is made up of more synthetic materials than anything else.  Be suspicious when companies don't mention the percentage of natural content in their latex.

Keep in mind that it's just not feasible for any mattress under $2000 to be made entirely of 100% natural latex due to the costs.

2) Blended latex

 Usually 20% natural 80% synthetic. A great product at a better price. Usually very durable

3) 100% synthetic latex

 Still a real laxex mattress, just produced syntheticly, a great product and at a little better price. Can be very durable.